Ayara Media Contact:
Jeff Jackson
CRO Ayara Inc.
+1 (408) 819-6816

Ayara’s customers can now benefit from the powerful commerce platform as they unify revenue operations, maintain sales-finance harmony, and drive optimal revenue achievement across all stages of the customer lifecycle.

California – September 2022 – Ayara Inc. today announced the launch of its revenue operations unification tool on Salesforce AppExchange. Ayara, in combination with Salesforce’s dynamic commerce capabilities, helps enable sales, product management and finance teams to drive revenue together across the lead-to-cash cycle.

Jeff Jackson, Ayara’s Chief Revenue Officer, said, said, "We are quite excited to collaborate with Salesforce and the opportunities this provides is a major step in achieving our ultimate goals of helping companies create enhanced sales and finance processes, provide helpful and real- time deal guidance, and deliver accurate revenue forecasts to address real business issues." He added: "We know that enterprises rely on Salesforce to unify marketing, sales, service, commerce and IT, and we are eager to bring our new and powerful revenue management features to the table."

Integrated directly with Salesforce, Ayara is currently available on AppExchange.

"Ayara is a welcome addition to AppExchange, as they power digital transformation for customers by solving the long held issue of siloed functions across the revenue lifecycle while delivering an accurate view of revenue," said Woodson Martin, GM of Salesforce AppExchange. "AppExchange is constantly evolving to connect customers with the right apps and experts for their business needs."

Aditya Vadrevu, Chief Product Officer, highlighting Ayara's unique approach stated, “By integrating CRM, CPQ, billing and financial systems, Ayara offers a single source of truth for managing revenue. Revenue management entails controlling complex product, selling and pricing factors which have become the norm of today’s B2B, that ultimately determine the revenue an enterprise can deliver.” Vadrevu said, “Ayara is helping CRO and CFO teams understand and manage these factors unique to each business across the revenue lifecycle.”

About Salesforce AppExchange
Salesforce AppExchange, the world’s leading enterprise cloud marketplace, empowers companies, developers and entrepreneurs to build, market and grow in entirely new ways. With more than 7,000 listings, 10 million customer installs and 117,000 peer reviews, AppExchange connects customers of all sizes and across industries to ready-to-install or customizable apps and Salesforce-certified consultants to solve any business challenge.

Additional Resources
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About Ayara
Ayara delivers a comprehensive solution for your revenue growth, automating the quote to cash cycle and seamlessly integrating with CPQ and ERP systems. Gain early revenue and gross margin visibility with Ayara, being confident in meeting your revenue goals. Utilize our revenue intelligence solution to ensure compliance with the latest Generally Accepted Accounting standards, adept understanding of revenue recognition criteria and prompt financial statement filing needs. For more information, visit www.ayarainc.com